Accredited professionals who are all passionate about encouraging others to enjoy two wheels
Rode to school, rode to get a uni degree in Urbanism where he learnt that cycling was the antidote to personal, societal, urban and world woes. He worked as a bike messenger and raced road bikes for a decade before going back to study Teaching. Patrick has completed a BA in Education; the UK National Standard for Cycling Instructors; the Victorian BikeEd certificate; Austcycle & SkillCycle from the Aust Sports Coaching Commission; City & Guilds (British Std) Bicycle Mechanics and a BA in Urban Planning.
She first got into bikes to impress the boy over the road but then fell in love with the fun and freedom of getting around by bike. She’s cycle toured all over Europe and Australia, and uses the bike everyday as her main form of transport to get to work, go for a swim, head out to the pub...
Was 14 when she first hopped on a bike in the backyard. She used it to get into mischief and rode at Uni to experience adventures. After a few years of not riding, she picked it up again aged 53; found it made a lot of sense to ride a bike and kept going until she ditched the car in 2018. She says, one of the best things she’s ever done is to ride a bike.
Graduated from riding around the backyard, to riding around the block, to eventually riding around the Sydney CBD. 25 years as a bicycle courier and using cycling as his primary transport option at home and abroad suggests he enjoys this cycling thing (a lot!). Aside from having logged over 1500 hours facilitating group cycling courses George has taught around 750 adults to ride a bicycle for the first time in our specialist 1:1 Learn-to-Ride sessions.
First discovered cycling for transport when he moved to Utrecht at the age of 19. His passion for cycling quickly grew; he took up mountain biking, bike polo, and cycle touring. He now uses his bike to go anywhere and everywhere and loves helping others to do the same.
Was introduced to the world of bikes at university. During a soul searching overseas trip after Uni, she was exposed to a sheer number of cyclists in Beijing, Copenhagen and Amsterdam. Returning to Sydney and bored of her research job, her love of transport and travel by bike lowered and she stumbled upon BikeWise. She is most content when on two wheels and loves seeing smiles, good manners and thank-you waves on Sydney's roads.
Was too timid to ride as a kid until his younger brother embarrassed him to finally get on two wheels. BMX was great, then after a 15-year pause he became a dedicated cyclist for getting to parties and work. Then it became work, employed as a BikeWise instructor and CBD bicycle courier. Bruce delivers both kids and adult courses.
Growing up in the burbs where all the fun stuff was a good car ride away, cycling meant freedom. As an adult I still love the sense of freedom and kid-like fun you get from riding and I love sharing that experience with my wife and daughter. My favourite types of riding are mountain biking, touring, commuting and soon gravel.
Dad, husband, nurse, bicycle courier and keen cyclist. José first got into cycling as an adult as a way to commute to his office in Mexico in 2009. The commute was 20km each way and he did it on a single speed. The more he rode, the more he got the bug. Jose transitioned from a single speed to a track bike, then a roadie, then a cyclocross bike. His favourite bike is his single speed cyclocross!
Madeline grew up in Germany in a family that couldn’t afford a bike nor, when she finally got a hand-me-down, could they fix a simple puncture. In her 20s, she rediscovered the freedom of commuting short distances and in the 2020 lockdown, she realized how easy it was to cycle longer distances. Inspired, she set out to cycle from Germany to Türkiye to meet her Turkish father. What started as a personal journey quickly turned into a 15-month adventure, spanning 23 countries, from Germany to Australia. Since returning, she’s passionate about teaching others how to fix punctures and showing how accessible cycling can truly be.
FROM 1998 - 2008
BIKEWISE TIMELINE
● Patrick and Jo (original co-founders) gain a smorgasbord of relevant urban cycling experience
● Patrick graduates with a BA in Town Planning and Urban & Regional Studies and moves to the Netherlands to pursue Road Cycling dreams (fails), manages an Amsterdam bike shop for over 4 years and sees human scale Town Planning and widespread urban cycling for the first time and becomes inspired!!! He cycle tours Europe extensively and works intermittently as a Sydney bicycle courier – wonders what life is all about – then returns to uni in ACT to study for a BA in
Education.
● Whilst studying at University of Canberra he starts BIKELOVE, a free bike repair service for students in response to the over-crowded car parks and lack of cycling uni students. While working as a primary school teacher in Lyneham (ACT), he founded BIKECLUB to support cycling-to-school culture and facilitate school excursions by bicycle! (He does this again in London)
● Jo (from the UK) takes a year out and works as a bicycle courier in Sydney, falls in love with the Australian way of life and all us Aussies of course. She then returns to London to begin her professional career in Behavioural Change.
● Patrick and Jo (now both in the UK), continue professional careers while gaining the UK National Standard Cycling Instructor accreditation and work experience through Cycle Training UK (CTUK).
SEPTEMBER 2008
● Patrick and Jo return to Australia which coincides with the release of a City of Sydney tender for provision of Cycling Courses. Recognising that the City will benefit most from a transport and urban cycling perspective, Patrick and Jo work together to form BikeWise and submit a tender that focuses on their unique experience, expertise and qualifications.
2009
● BikeWise is successful in being awarded the tender to design an original, on-street, practical cycling course run that runs between St Peters and Central Station in Sydney.
● Initially, all courses are delivered by Jo & Patrick working as Lead and Support Instructor.
● BikeWise designs the first Bicycle Care and Maintenance courses offering hands on practical skills required for transport self sufficiency
● We also transform the Sydney Park Cycling Centre bike storage room into a Mechanical workshop and Teaching space (borrowing from the Amsterdam Bike Shop management)
● Feedback from the community for the City of Sydney programs goes beyond expectations!
2010
● BikeWise triples in size and capacity.
● First employees are bicycle couriers Dion and George.
● Carlos was recruited to head up the mechanic courses and training of staff (him having a teaching background as well as extensive professional experience as a shop mechanic made him
perfect for the role)
● With the recruitment of Kiwi Sam and a curriculum rewrite we developed a revised School Excursion Junior Cycling course to Sydney Park (previously not run for 5 years).
● The new format meant kids doubled the amount of riding and took lessons all over Sydney park
● Gained Randwick, Leichhardt and North Sydney Councils as a client
2011
● BikeWise ran over 250 different types of cycling courses this year!
● With our fleet of cargo mobile bike mechanics, we supported ‘Share the Path’ campaigns as an effective way to reach cyclists with messaging and elicit feedback from the cycling (and non-cycling) public
● Supported Ride to Work Day in Hyde Park and Newtown Festival with pop up route planning and mobile mechanics
● Got famous with media appearances On Sydney Weekender with Mike Whitney!
● We trained NSW Bike Police and Australia Post to train their staff
2012
● BikeWise wins City of Sydney business award
● We open up the Sydney Cycling Centre to host bicycle recycling volunteer community groups: Bicycle Garden and Chain Lynx
● More media appearances, this time Jo features at Sydney Business Month
● We win ‘Try2Wheels’ tender, a pop-up initiative to encourage people to give cycling a go and includes info stand, bike repairs; Try-a-Bike; Instructors and Displays.
2013-15
Try2Wheels pops-up at over 30 Bike Fairs across 2 years in various locations in and around the Sydney CBD
● We introduce a Rusty Riders course for people who are self-declared wobblers and needs more confidence in their bike handling skills
● Balance Bike Clinics are launched at Sydney Park for kids from 3 years up (and even their parents) to have a go at learning to ride for the first on a balance bike
● We taught an actor working with the ABC to ride a Penny Farthing for the TV series ‘My Place’
● At the end of this busy period of constant work BikeWise appointed day-to-day managers so the Founders could take a rest
2017-19
● BikeWise establishes itself in Perth as well as Sydney
● We accumulate a whole host of new clients in WA including: City of Gosnells, City of Cockburn, Town of Vincent, Munda Biddi Trail Foundation, MainRoads WA, City of Belmont, City of South Perth
● BikeWise are the first Cycling Advocacy Business to collaborate with Transport for NSW on the critical Macquarie Park Project
2019-2022
● COVID 19 caused a big interruption to most businesses across Australia including ours, curtailing many activities at the Cycling Centre. With the help of City of Sydney we pivoted to a custom 1:1 instruction ‘Ride to Work’ lessons as well as offering a ‘Bike Helpline’
● BikeWise produce Check & Tune video for WA department of Transport
2023
● BikeWise transitioned from a sole-business employer to a Workers Cooperative with the specific purpose to empower and diversify the Leadership Team.
● BikeWise appeared on Channel 7 ‘Sydney Weekender’ program (again)!
TODAY
We continue today with our original vision to bring the considerable benefits that cycling culture brings
to individuals and society as a whole and Aencourage, empower and support urban cycling as a preferred choice
The BikeWise story has the fingerprints of involvement from many different individuals and organizations and below are a few we’d like to mention: